About Emptea

Hands preparing matcha in a traditional bowl
About Emptea

Premium Japanese tea, brought to you from Japan.

We are reimagining wellness through Sado (茶道), the Japanese tea ceremony. Rooted in Japan's tradition yet innovative, we bring you a unique wellness experience. Discover harmony within.

Who We Are

A Japan-based, Japanese-owned tea brand.

Emptea is a small Japanese tea brand based in Kobe and run by a Japanese founder. We offer a curated range of seven teas: ceremonial matcha, everyday matcha, hojicha in powder and loose leaf, asamushi sencha, and kabusecha kukicha. Each one is crafted with Japanese tea masters who have spent generations perfecting their craft.

Our philosophy is simple. Bring the depth of Japanese tea culture to your daily life, without the formality. Discover harmony within.

Founder

From a Tokyo pace to a tea room.

Emptea founder practicing Japanese tea ceremony in a traditional tea room

Our founder was born and raised in Tokyo, juggling Big Tech, side projects, and a newborn, always moving fast. Searching for a daily ritual that calmed his pace, he found his way into Sado (茶道), the Japanese tea ceremony.

Sado is more than tea preparation. Each deliberate movement, from scooping the powder to drawing the whisk, becomes a practice in attention. Active. Quiet. A way of arriving in the moment.

Emptea exists to share that moment. We bring the same care found in the tea room into every tin we ship, so you can find your own version of it at home.

What We Stand For

Three principles behind every tin.

Crafted in Japan

Every tea is grown, processed, and finished in Japan, by Japanese tea masters who have spent generations perfecting their craft.

Sourced directly

We work directly with trusted Japanese tea farmers, no middlemen. Each lot is tasted and approved before it reaches our tins.

Rooted in Sado

Our founder is a Japanese tea ceremony practitioner. The tradition behind every cup is not a marketing line. It is a daily practice.

Our Range

Seven teas, one philosophy.

Emptea seven tea range overview: matcha, hojicha, sencha, and kukicha

Two ceremonial matcha, one everyday matcha, hojicha in powder and loose leaf, an asamushi sencha, and a kabusecha kukicha. A complete range for morning, afternoon, and evening, all in one place.

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Sourcing

Direct relationships with Japanese tea masters.

We work directly with Japanese tea farming families who have refined their craft for generations. Every tea in our range is selected and approved by our tea master partners before it reaches you. No anonymous bulk sourcing, no white-labeled blends. Just tea we trust enough to ship under our own name.

For Business

Bring authentic Japanese tea to your business.

For cafés, restaurants, retailers, and brands looking for a Japanese tea partner with depth and reliability. Tell us about your business and we will start a conversation.

Wholesale & Partnership

Where to Find Us

Three places to start.

Shop the Tea

Our seven teas are on Amazon, with Prime shipping in the US.

Visit Brand Store

Explore the Crafts

Discover handcrafted Japanese tea ware: chasen, chawan, chashaku.

Explore Crafts

Learn to Brew

Step-by-step video guides for matcha, hojicha, sencha, and more.

Watch Tutorials