Think Japanese Green Tea Is Always Green? Here's How to Brew the Roasted One: Hojicha

Think Japanese Green Tea Is Always Green? Here's How to Brew the Roasted One: Hojicha

While most Japanese green teas are known for their vibrant emerald hue and grassy flavor, hojicha breaks the mold with its distinctive reddish-brown color and toasty, nutty, caramel-like aroma. This unique Japanese tea is still part of the green tea family, but undergoes a special roasting process that transforms both its appearance and character.

Quick Facts

  • Hojicha is roasted green tea — toasty, nutty, caramel-like
  • Low caffeine (7-10mg/g): perfect for evenings and after meals
  • Available as loose leaf (traditional) or powder (latte-friendly)
  • Brews with hot water at 95-100°C, very different from sencha
  • Originated in Kyoto in the 1920s

What is Hojicha?

Hojicha (ほうじ茶, 焙じ茶) is a roasted Japanese green tea created by applying high heat to bancha (a late-harvest green tea), sencha leaves, or kukicha (twig tea). The roasting traditionally takes place in a porcelain pot over charcoal, although modern commercial methods often use rotating drums. This roasting:

  • Transforms the tea's color from green to reddish-brown
  • Changes the flavor from grassy to nutty, toasty, and slightly sweet with chocolaty undertones
  • Reduces caffeine content, making it suitable for evening consumption
  • Creates a soothing, warming beverage with less astringency than other green teas

Available Formats: Loose Leaf vs. Powder

Loose Leaf Hojicha

  • Traditional format in Japan
  • Prepared using teapots (kyusu / 急須)
  • Common in Japanese households
  • Provides a more layered flavor experience
  • Can be reinfused multiple times

Hojicha Powder

  • Gaining popularity in Western countries
  • Compatible with existing matcha tools (chasen / whisk)
  • Ideal for lattes, baking, and culinary applications
  • Offers a more concentrated flavor
  • Appeals to those already familiar with matcha preparation

Hojicha vs. Other Japanese Green Teas

Hojicha vs. Matcha

  • Growing conditions: Hojicha leaves are grown in full sunlight (similar to sencha), not shaded before harvest like matcha
  • Processing: Matcha is stone-ground into powder; hojicha is roasted after initial processing
  • Caffeine: Hojicha has significantly less caffeine (7-10mg/g) than matcha (30-35mg/g)
  • Flavor: Matcha is vegetal and umami-rich; hojicha is nutty, toasty, and chocolaty
  • Color: Matcha is vibrant green; hojicha is reddish-brown
  • Time of day: Matcha is energizing and best for morning; hojicha is relaxing and suitable for evening

Hojicha vs. Sencha

  • Processing: Sencha is steamed and dried; hojicha is additionally roasted
  • Caffeine: Hojicha has less caffeine than sencha (20-25mg/g)
  • Flavor: Sencha is fresh and grassy; hojicha is roasted and caramel-like
  • Color: Sencha brews green; hojicha brews amber to reddish-brown
  • Seasonality: Sencha is often associated with spring/summer; hojicha with autumn/winter

The History and Cultural Significance

Hojicha originated in Kyoto in the 1920s when tea merchants began roasting leftover tea leaves and stems to extend their shelf life and create a new product. This practical innovation soon became popular throughout Japan for its distinctive flavor and lower caffeine content.

Today, hojicha is often served:

  • After meals, especially dinner
  • In the evening due to its lower caffeine content
  • During colder months when its warm, toasty notes are particularly comforting
  • To visitors in Japanese homes as a sign of hospitality

How to Prepare a Hojicha Powder Latte

Hojicha lattes have become increasingly popular for their creamy texture and comforting, nutty flavor profile. The combination of roasted tea with milk creates a delicious alternative to coffee-based lattes.

What You'll Need

  • 3g hojicha powder (about 3 scoops)
  • 40ml hot water at 80°C (176°F)
  • Bamboo whisk (chasen) or small electric frother
  • 200ml of your preferred milk (dairy or plant-based)
  • Sweetener (optional)
  • Tall glass or mug

Step-by-Step Instructions

  1. Add 3g hojicha powder to your preparation bowl or cup.
  2. Pour 40ml of 80°C water over the powder.
  3. Whisk briskly with a chasen or frother until frothy.
  4. Slowly pour in 200ml of milk.
  5. Stir and customize with honey or maple syrup if desired.
  6. Enjoy immediately.
Pro Tips: Honey and maple syrup complement hojicha's roasted notes better than white sugar. Oat milk and almond milk are popular non-dairy options. For an iced latte, prepare as above but pour over ice.

Brewing the Perfect Cup of Hojicha (Loose Leaf)

What You'll Need

  • Hojicha tea leaves (3g per cup)
  • Freshly boiled water
  • A teapot (preferably ceramic or glass)
  • A timer
  • Teacups for serving

Step-by-Step Brewing Instructions

  1. Heat your water: Unlike delicate green teas, hojicha benefits from hotter water, about 95-100°C (203-212°F). This helps extract the rich, roasted flavors.
  2. Warm your teapot: Pour some hot water into your teapot and cups, swirl, then discard. This preheating maintains brewing temperature.
  3. Add the tea leaves and pour water: Place 3g of hojicha per cup into your warmed teapot. Pour hot water directly onto the leaves.
  4. Steep without the lid for 30 seconds: Leave the teapot uncovered initially to let steam carry away any burnt or smoky notes from roasting.
  5. Cover and pour: Place the lid on and pour into cups. Hold the teapot from the side opposite the spout to avoid burning your fingers.
  6. For subsequent infusions: Use water just as hot, but reduce steeping time to about 20 seconds. Hojicha can typically be steeped 2-3 times.
Special Tip: The initial open-lid steeping is unique to hojicha — it dramatically improves the aroma by releasing any harsh roasted notes.

Flavor Profile and What to Expect

When brewed correctly, hojicha offers:

  • A beautiful amber to reddish-brown color
  • A warm, toasty aroma reminiscent of roasted nuts, chocolate, and caramel
  • A smooth, rounded flavor with notes of roasted barley, caramel, and sometimes a hint of dark chocolate
  • Very little astringency or bitterness compared to other green teas
  • A comforting, warming quality that soothes the palate

Varieties of Hojicha

While all hojicha is roasted green tea, there are several varieties based on the base tea used:

  • Bancha Hojicha: Made from roasted bancha, the most common type
  • Sencha Hojicha: Made from roasted sencha, with a more refined flavor
  • Kukicha Hojicha: Made from roasted stems and twigs, with a lighter, sweeter flavor
  • Dark Roast Hojicha: Roasted longer for a beautiful amber color and more intense flavor (We have one as Yame Dark Roasted Hojicha in our lineup!)
  • Light Roast Hojicha: Roasted less, retaining some green tea characteristics

Pairing Suggestions

Hojicha pairs wonderfully with:

  • Chocolate: Dark chocolate, truffles, or chocolate-covered nuts
  • Pastries and Cakes: Soft pastries like madeleines, shortbread, or sponge cakes
  • Mild Cheeses: Brie or cream cheese balance nicely with hojicha's toasty taste
  • Nuts and Dried Fruits: Roasted almonds, cashews, or dried apricots and figs
  • Japanese Sweets (Wagashi): Dorayaki, yokan, or matcha-flavored mochi

Health Benefits

While the roasting process reduces the catechin content compared to other green teas, hojicha still offers several health benefits:

  • Lower caffeine content (7-10mg/g)
  • Antioxidant properties
  • Potential digestive benefits
  • Relaxing properties, making it suitable for evening consumption
  • Contains L-theanine, which can promote relaxation without drowsiness

When to Drink Hojicha

The low caffeine content and comforting profile make hojicha ideal for:

  • Evening relaxation, unlike more caffeinated teas
  • After meals, as a digestif
  • Colder months, when its warm, toasty notes are particularly welcome
  • Any time you want the comfort of tea without the stimulating effects
Note: While hojicha has low caffeine, pregnant women and children should still consume caffeine in moderation.

Storing Your Hojicha

To maintain freshness:

  • Store in an airtight container, away from light, moisture, and strong odors
  • Keep at room temperature, rather than refrigerating

Frequently Asked Questions

Is hojicha really a green tea?

Yes. Despite its reddish-brown color and toasty flavor, hojicha is technically a green tea. The transformation comes from the high-heat roasting process applied to green tea leaves, not from oxidation as with black tea.

How much caffeine does hojicha contain?

Hojicha contains about 7-10mg of caffeine per gram, significantly lower than sencha (20-25mg/g) or matcha (30-35mg/g). This makes it suitable for evening consumption.

Can I drink hojicha before bed?

Generally yes, due to its low caffeine content. However, caffeine sensitivity varies — if you're highly sensitive, allow 2-3 hours before bedtime.

What's the difference between hojicha powder and matcha?

Hojicha powder is ground from roasted green tea leaves and has a nutty, caramel flavor with low caffeine. Matcha is ground from shade-grown unroasted leaves and has a vibrant green color, umami-rich flavor, and high caffeine.

Can hojicha be cold brewed?

Yes. Use 8g of leaves per 1L of cold filtered water, then refrigerate for 5-8 hours. The result is a smooth, toasty cold brew with caramel-like notes.

Try Emptea Hojicha

Authentic Japanese hojicha, available as powder for lattes and loose leaf for brewing.

 

Back to blog